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Tag: business storytelling

30 Stories. 30 Days.

Posted on by Nirmal Thapa

From August 1st to August 30th, The Stories Hub is going to feature stories of individuals and brands that represent inspiration, authenticity, creativity, innovation, and are making a difference (locally, nationally and globally).

If you know of individuals and brands that meet the above criteria, do share with The Stories Hub. That story could be one of the 30 stories.

Please share this blog post with your network. Stories Hub wants to hear, highlight, and share the amazing stories. One of them could be your story. Let the stories begin!!!

Our town is going to make jeans again

Posted on by Nirmal Thapa

I love this story.

From Hiut Denim Co.’s website:

Cardigan is a small town of 4,000 good people. 400 of them used to make jeans. They made 35,000 pairs a week. For three decades.

Then one day the factory closed. It left town. But all that skill and knowhow remained. Without any way of showing the world what they could do.

That’s why we have started The Hiut Denim Company. To bring manufacturing back home. To use all that skill on our doorstep. And to breathe new life into our town.

As one of the Grand Masters said to me when I was interviewing: “This is what I know how to do. This is what I do best.” I just sat there thinking I have to make this work.

So yes, our town is going to make jeans again.

Here goes.

Once upon a time…

Posted on by Nirmal Thapa

Stories are powerful. Evolution has wired our brains for storytelling. We all love a great story.

For over 27,000 years, since the first cave paintings were discovered, telling stories has been one of our most fundamental communication methods (Source). Stories help us connect with each other and are an important part of our existence. We feel more emotionally connected when we hear a good story, when we could relate our own experience(s) with the person sharing his or her story and when we experience a certain feeling (happy, angry, sad etc). Stories are amazing.

Good read on The Irresistible Power of Storytelling as a Strategic Business Tool

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