Should you develop your product first or start marketing the idea first?
If the idea has some legs to become a business, building a Minimum Viable Product (MVP) first could help. Once you’ve build an MVP, you can test it out with potential customers. Collect feedback from early users of your product/service and continue developing it to create the best value to your product/service users. Marketing the product/service once you’ve built a user base would be prudent.
Product development and marketing will go hand in hand overtime. In the initial stages, product development should be prioritized over marketing. An excellent product/service will always be easier to market!