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Are you a brand manager?

Today we have so many tools at our disposal. As young professionals, we have a few of these accounts: LinkedIn, Facebook and going further Twitter, YouTube, WordPress, Pinterest etc. Sometimes I feel like just having to sign in with one account and access all of the different accounts I have.

It is definitely not required for most of us to have accounts in these different technological platforms. But then again we feel that we are missing out something, not making enough connections or feeling that just because everyone is there. In this hyperconnected world, we have essentially directly or indirectly become our own personal brand managers.

How effectively are you managing your personal brand?