We were new to entrepreneurship.
My friend was starting to sell custom made jewelry.
He reached out to me to help him with business development work.
One of the first purchases we made was to put an order of 1000 business cards, each.
Well we ended up using probably 50 a piece in the next few months.
Sometimes we can get caught up doing all the fancy activities that seem important at first but not doing much to increase sales or build a business!